President – AllEasy Inc.

Frances Rosalie T. Coloma is currently the President of AllEasy Inc, President and Chief Executive Officer of AllDay Marts Inc and Director of AllHome Corp and Golden MV Holdings, Inc. (formerly Golden Bria Holdings, Inc.). Prior to her current post, she was Chief Financial Officer of Vistamalls, Inc (formerly Starmalls, Inc) from 2012 to 2016, Chief Financial Officer and Chief Information Officer of Golden Bria Holdings, Inc. (now Golden MV Holdings, Inc.) from 2016 to 2019 and Chief Financial Officer of AllHome Corp from 2019 to 2021.

Prior to joining the Villar Group, she was Finance Manager of Alcatel Philippines, Inc. (2002 to 2003) and Intel Philippines, Inc. (2003 to 2005), Country Controller of Ericsson Telecommunications Philippines, Inc. (2005 to 2009), Deal Finance Manager of Accenture Delivery Center, Philippines (2009 to 2010), and Assistant General Manager of Maersk Global Services, Philippines (2010).

Ms. Coloma is a Certified Public Accountant, graduated cum laude from the University of the Philippines with a degree of Bachelor of Science in Business Administration and Accountancy, Class of 1984.